
Payment Institution based in Malta for B2B clients

Payment Institution based in Malta for B2B clients
Increased their monthly user based by 20-30% by developing and implementing an online user acquisition strategy and performing a complete website redesign.
Project Overview
Paytah is a payment institution operating in Malta under the legal framework of the European Payment Services Directive (PSD2) established to provide payment services across the EU to the underserved businesses in pursuit of becoming the industry’s leading payment facilitator.
The company was in need of increasing its user base in order to grow its business. Our team at Hyrmes successfully developed an online user acquisition strategy that drove more registrations to both individual and corporate payment accounts for Paytah that lead to a substantial increase of company revenue and overall brand awareness.
The acquisition strategy was further reinforced when our team completed a full redesign of their existing website that had yet to receive an update since it’s founding back in 2018. The redesign was aligned with today’s design principles and emphasized our client’s brand values and product offerings.
Deliverables
Developed and managed an online marketing campaign that resulted to acquiring 25-35 new corporate clients under the targeted cost per registration.
Created, experimented and optimized their landing page to improve the online sales funnel and signup rate.
Delivered corporate collaterals, product manuals and brand assets.
- Branding 80%
- Web Design 90%
- Social Media 100%
- Video Editing 85%
Services Provided:
Full-service Digital Marketing
Paid Advertising
Brand Strategy
Web Development
Graphic Design
Video / Animation


